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Inventive Labs: Web Problem Solvers

McCulloch & McCulloch website



If you've wandered around our portfolio even briefly, you'll know that the Labs has a bit of a thing for books. McCulloch & McCulloch is responsible for just about the biggest, heaviest book of all: McCulloch's Encyclopedia of Australian Art. It's a whopper. First published in 1968, based on a scrapbook of cuttings by Alan McCulloch (an Australian art critic), the book has had several editions and is now kept current by Alan's daughter Susan and his granddaughter Emily.

McCulloch & McCulloch now publishes a number of other art-related books, and this year will for the first time publish a beautiful art diary based on material from the Encyclopedia.

The website uses Blueprint's new shopping cart functionality, based on some of the successful work we did for Readings.